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Associate Technical Principal-Consumer Research

To apply contact:
eileen.murphy@kraft.com

Kraft Foods Global, Inc. is currently seeking an Associate Technical Principal-Consumer Research to supports its Beverages, Bars and Desserts businesses located in Tarrytown, NY.

As an Associate Technical Principal-Consumer Research, you would have the opportunity to interface with cross functional clients within your assigned business unit to build a fundamental understanding of the impact of product and packaging components on consumer acceptability and choice behavior. In addition, you would also be responsible for developing and executing relevant consumer testing programs in conjunction with business plans and R&D strategies, communicating results and making recommendations which are clear, concise and compelling. The Associate Technical Principal-Consumer Research is an integral member of the cross functional business team that are comprised of R&D, sensory, statistics, marketing and marketing research.

Key responsibilities inculde the following:

  • Design and implement consumer research strategies to deliver optimal products in accordance with business plans
  • Develop and implement new/novel methods for greater consumer understanding
  • Collaborate with Kraft Scientists to ensure consumer guidance is appropriately incorporated into research plans
  • Research consumer interactions with emerging technologies to enable their integration into Kraft products
  • Serve as point of contact for consumer guidance research within the assigned business unit
  • Manage consumer guidance budget for the business unit in accordance with R&D and business priorities

Qualified candidates should possess the following:

  • M.S. in Food Science, Marketing Research, Psychology or equivalent
  • Minimum six (6) years experience executing consumer research within a consumer packaged goods manufacturer or marketing research supplier
  • Strong background in statistics and experimental design
  • Strong drive for results, and ability to bring projects to completion
  • Ability to handle multiple projects concurrently
  • Excellent written and oral communication skills
  • Strong negotiating skills

If you are interested in applying for this opportunity, please cut and paste the following link into your web browser to apply directly via the www.kraftfoods.com/careers web site:

https://www.kraftcareers.com/JobSearch/JobCenterViewCndt.asp?JobAd_Id=926913



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