|Dr Hal MacFie Consultant in Sensory & Consumer Science|
Dr. Hal MacFie is a statistician by training, with an international reputation in the areas of product assessment and consumer research. Author of over 100 scientific publications and five books, he was Head of Consumer Science at the Institute of Food Research, Reading England, before becoming Director of the Institute. Dr. MacFie is now an independent consultant, Visiting Professor at Reading University and European Editor of Food Quality and Preference.
Dr H J H MacFie
43 Manor Road
Keynsham, Nr Bristol,
BS31 1RB, United Kingdom